How we collect your data
We collect information that you consent to giving us, including using the services on our website, details you provide to register and/or download the hoof browser extension and contacting us via the contact form or directly (by email). We also receive information about you from our trusted third-party providers using cookies (e.g. affiliate networks/platforms & analytics providers). Please refer to our
Cookie Policy for further details.
What data do we collect about you
We may collect, use & store the following personal data in order to fulfil your hoof experience:
First name
Last name
Email address
Transaction data (via our third-party providers)
Device data
Profile data
Usage data
We collect aggregated data based on the information you provide us (e.g. device, transaction & usage data) which is not considered as personal within data law as it will not directly or indirectly reveal your identity. For example, we may aggregate your data along with other hoof users to determine which sustainable alternatives are receiving the most interest via our tool(s).
We do not collect data about you within any of the following categories:
Race or ethnicity
Religious beliefs
Sexual orientation
Political opinion
Health or genetics
Criminal convictions or offences
You are free to refuse our request for your personal information at any time, with the understanding that we may be unable to provide you with some of your desired services.
Data security
All the information you provide us is stored on secure servers. Where we have provided, or you have chosen a password to access certain aspects of the hoof browser extension it is your responsibility to ensure it remains confidential and is not shared with anyone. We have procedures & security features in place to prevent your data from being lost or accessed without consent. Our trusted third-party providers also have their own strict data security measures to offer you further protection. Any suspected breaches of your personal data will be communicated to you and the relevant regulators when legally required to do so.
Your Legal Rights
You have the right to request access to the data we hold about you at any given point. Please contact us with the subject line "Data Subject Access Request" to ensure your request is sent to the relevant department. We reserve the right to charge a fee to cover our administrative costs if you make repeat requests or they are deemed excessive or unfounded. If the personal data you have provided us has changed and/or is no longer accurate it is your responsibility to notify us of any changes to ensure we have the appropriate consent. Your continued use of our website and services will be regarded as acceptance of our practices around privacy and personal information and if for whatever reason you no longer wish to use our services, you have the right to request the erasure of your personal data where there is no good reason for us to continue processing it. Please be aware we may not always be able to comply with your request to erase your data for legal reasons which we'll make you aware of at the point of your request. You have the right to suspend the processing of your data for the following (but not limited to) scenarios:
Establishing the accuracy of the data
Holding data that we are no longer required to, for use in defending legal claims
Objecting to our use of your data which we contest to using on legitimate grounds
We will provide your personal data in a structured, commonly used, readable format. Please be aware this only applies to the automated information you have provided prior consent to us for.
Third-party links
Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites, and cannot accept responsibility or liability for their respective privacy policies.
This Privacy Policy was last updated 20/08/2020.